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The UI

It’s not just how it works, it’s how it feels.

After shaping the flow and structure, it was time to bring the app to life with color and personality.
I picked orange to spark joy and energy, blue to reflect online events and trust, and yellow to highlight real-life meetups.
Together, they create a lively, inviting interface that feels both modern and meaningful.

The Information Architecture

Building the roots

After mapping out the user’s journey through the app - from sign-up to discovery

I translated those insights into a clear, intuitive structure.
This allowed me to design a navigation flow that feels natural, predictable, and supportive of each user’s goal.

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The user flow

Getting Inside my User’s Mind

To truly understand how people experience the product, I stepped into my users’ minds and mapped out a general user flow.
This helped me uncover key pain points, moments of friction, and emotional triggers-

so I could design a smoother, more intuitive experience from their perspective.

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THE Concept

Increase networking through events.

The Need

Many professionals across different industries  or those aspiring to join them  often feel the need to broaden their knowledge, find inspiration in their field, and connect with others who share their interests.

In Israel, there is currently no single platform that provides an all-in-one solution for managing these needs, which creates frustration and a lack of accessibility.

meet & mingle

Explore events. Make connections.

Responsibilities : UX | UI | Product | Mobile app | Personal Project

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The vision

Everything You Need In One Platform

"Meet & Mingle" was created to help users discover eventsthat align with their interests and manage them effortlessly.

Its goal is to make professional networking simple, enjoyable, and accessible

 encouraging meaningful connections, personal growth, and an active social life.

The platform also allows users to become hosts, sharing their own events with a wider audience.

This feature makes it easy for hosts to reach more people while managing their event content in one place.

Imagine a single platform that offers unlimited event discovery across all industries, personalized recommendations,

and even exclusive invitations to private gatherings from company meetups to professional networking sessions.

Ultimately, "Meet & Mingle" brings people together simplifying

how they meet, explore, and connect through one unified experience.

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THE MARKET RESEARCH

What can be learned from others?

I conducted market research, analyzing both direct and indirect competitors to identify their strengths, weaknesses, and unique value propositions.
Through this process, I discovered that no similar product currently exists in Israel.

While some platforms focus on event discovery based on location, and others cater mainly to event organizers, none truly enable meaningful social interactions between users.
In addition, no existing product offers a way to consolidate and manage content from multiple events in one place.

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THE Quantitative research

Understanding the Users

I created a targeted questionnaire to better understand the challenges users face and uncover their real needs and motivations.

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THE PAIN POINTS

What challenges do my users face?

By analyzing user responses, I uncovered the core pain points that shaped the platform's design  from event discovery to social experience.

Finding events

Users often discover events randomly,

mostly through social media making planning nearly impossible.
They need a centralized, proactive way to explore relevant events that match their interests.

Collecting the Content

Post-event, users struggle to retrieve materials.
Without a unified location for accessing shared content, they rely on scattered sources like emails or social media.

Arrival and Parking

Confusion around event logistics directions, timing,

or parking often leads to late arrivals or missed events.
Clear, timely logistical information is a must-have for smoother attendance.

Time Management

Despite registering, many users forget about events

or can't make them due to scheduling conflicts.
They need better tools to manage commitments

and reduce drop-offs.

Social Alienation

Attending alone feels intimidating for many.
Users want ways to feel socially supported whether it's going with a friend or connecting with others in advance.

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THE target audience

Meet the Users

As I started mapping out the user landscape, I noticed a clear distinction: there are two types of users- guests and hosts.
Since the experience of guests was more relevant to my design focus,

I decided to start there.


After diving into the data and stories of users who usually attend events as guests, I found that their challenges naturally clustered into three core scenarios:

  • In-person events — the struggle to discover, plan, and actually attend.

  • Online events — the digital fatigue and friction in accessing content.

  • Hybrid experiences — where confusion and inconsistency multiply.

These categories helped me define not just what the users need, but when and how they need it — shaping the backbone of the product experience.

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Natalie levi

Age: 35
Gender: Female
City: Givatayim
Marital Status: Married + 2
Profession: Design leader
Hobbies: Yoga, drawing, arts & design

Pain points

  • I often struggle to keep track of events within my busy schedule.

  • It takes me too long to dig through emails to find event details.

  • I’m eager to expand my professional network, but I find it hard to connect with other attendees.

  • I sometimes miss events I was interested in simply

           because I forget I’m just too busy.

  • I have to summarize the event content myself since the information isn’t always accessible afterward.

  • I never really know who else from my network is attending.

           I’d prefer not to go alone if possible.

  • Finding parking near the venue often delays me and adds stress.

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Tom Ben-David

Age: 31
Gender: Male
City: Tel Aviv
Marital Status: In a relationship
Profession: Cybersecurity specialis
Hobbies: Hiking, cooking, podcasts

Pain points

  • Even when I share my event on social media, it’s hard to reach the right people

  • People sign up, but then nothing happens- many don’t actually show up, which hurts the event’s impact

  • If I don’t actively promote in every possible group, no one hears about the event

  • After the event, people always ask for the recording or slides, but I don’t have a smooth way to send them

  • I invest a lot of time in creating content, but I rarely know what actually worked or interested the audience

  • I feel like I’m juggling reminders, forms, and follow-ups across too many tools

  • Even those who attend often stay silent- it’s hard to spark real engagement during the event

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The Analysis and Insights

From insights to impact:

crafting solutions that matter

Every solution here was born from empathy, research, and a deep understanding of what users actually go through.

Finding events

To help users discover events effortlessly, I created a smart event marketplace. It matches user preferences with relevant categories and includes powerful search filters. Users can explore by interest, save events for later, and receive timely notifications- making sure they

never miss something important again.

Collecting the Content

Post-event, users struggle to retrieve materials.
Without a After events, recordings and slides are uploaded to each event’s page, all accessible from a dedicated past-events section. Users can save, organize, and even share content in a personal gallery. For added value, an AI assistant generates automatic summaries of the key points covered.unified location for accessing shared content, they rely on scattered sources like emails or social media.

Arrival and Parking

No more confusion on event day. Each event page provides clear directions, parking info, and accessibility details. I added tags for quick scanning, plus a ride-sharing feature that connects guests with local volunteers- saving time and easing the arrival process.

Time Management

To support busy users, upcoming events appear front and center on the home screen. The system sends reminders via email, in-app alerts, and push notifications. On the day of the event, a final prompt guides users to join online sessions or navigate in-person venues - making sure no one misses out due to last-minute stress.

Social Alienation

To reduce the sense of isolation, users can see who else is attending via their social circles. They can chat with participants before the event, connect via shared interests, and engage through suggested icebreaker prompts. The app also supports continued contact through built-in chat - keeping conversations going after the event ends.

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The Low-Fidelity Phase

Ideas on paper

Once the structure was clear, I picked up a pen and started sketching.
Using the 6UP STAGES method, I explored multiple layout directions quickly,

helping me get a feel for spacing, hierarchy, and interaction.
This phase gave me clarity and direction- a visual playground that set

the stage for confident wireframing.

The Wireframing

Let the planning begin

Once I had clarity from the sketches, it was time to bring things into structure.
I started wireframing screen by screen- translating my thoughts into tangible layouts.
It wasn’t just about putting boxes on a grid, but thinking about behavior,

flow, and the little details that shape how a user feels.
This step helped me stress-test the experience, refine ideas, and make sure everything truly fits the user’s world.

Let's

Talk!

I’m always open to meaningful challenges,

smart teams, and fresh ideas.🙂

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